Australia Post: Part of Every Day

Best ad of the week …This ad takes the generic Australia Post brand and brings it to life. The advertisement is understated and humorous which appeals to me. It communicates effectively that Australia Post is trustworthy and dependable; exactly what I want in a postal service. In my opinion, it has great production and music. And because the campaign consists of seven advertisements which are played on different days, the campaign has a long-life expectancy.

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