Entries filed under: 'Media'

Companies are ‘monitoring’ this blog right now.

Did you know that companies are ‘monitoring’ blogs and messageboards to determine people’s opinions about brands and advertising campaigns? Computers are used to “peruse” millions of blogs and messageboards and measure the amount of “chatter” or “buzz” present in the “blogosphere“. Natural Language Processing is used to analyse the language used in posts, to estimate [...]

April 4th, 2006 at 10:48am